Social Good Is The Style Inspiration At PopNod & Urban Alliance’s ‘Fashion With An Impact’ Runway Show

 Fashion With An Impact was a perfect trifecta of local philanthropy, visible impact, and fall fashion inspiration.

With help from DC Style Factory founder Rosana Vollmerhausen, PopNod and The Urban Alliance put together a fall fashion preview on the rooftop of the Embassy Row Hotel in DuPont Circle. During a stunning sunset, guests enjoyed happy hour cocktails and wine, followed by the fall trend report.

Six looks were featured; three for men, and three for women. For men, skinny cut, modern suits (as opposed to the baggy, ill fitting suits that consistently plague D.C.) in colors other than traditional black and navy are the way of the future in men’s work wear. Also, turtlenecks are making a comeback, especially under a suit jacket or sport coat.

For women, DC Style Factory showed a “borrowed from the boys” look featuring cropped pants and matching jacket, with cheeky, patent leather brogues. A classic trench coat over a patterned dress was also featured, as an easy look that can be put together on the fly. Women’s pieces came overwhelmingly from the Betsy Fisher right down the street on Connecticut Avenue.

Models came out one by one, while Vollmerhausen described the idea behind each look to about 100 enthusiastic guests. The glowing swimming pool made a beautiful backdrop for event.

After the show, raffle tickets were drawn for prizes from the event’s sponsors. Gift cards from Matchbox Food Group, Passion Food Hospitality, and Bonobos were the coveted items.

PopNod is a a new shopping experience designed to make fashion choices more meaningful. The PopNod website provides a selection of clothes and accessories curated especially for the customer seeking to support indie fashion labels, products made in the U.S.A., or brands that have an engaging backstory. Clothes are carefully selected and bought, PopNod points are earned, and a donation is made to one of the several non-profits PopNod partners with.

The Urban Alliance’s mission is to provide jobs and internships to low-income high school students in the D.C., Maryland, and Virginia area. The students must complete a rigorous 6 week training program before going to work with companies like Verizon, Bank of America, and CEB, to name a few.

PopNod will be partnering with The Urban Alliance to get professional clothes for their students who will soon be entering the workforce. The organizations struck up a partnership after their founders, Stephanie David, and Eushauna Smith, met a D.C. Chamber of Commerce event. Both women have a strong desire to engage people for the greater good, launching Fashion With An Impact:

to address one of the bigger problems kids have when getting an internship in Washington: how to dress.”

According David, this is the first time many of the kids have ever worn a suit. It is important to get them properly outfitted before they start their job placements, so they go in to the experience with confidence and poise. PopNod will curate looks from the products on their website, and shoppers will be able to “purchase” the look for an Urban Alliance student.

It is very special to see an organization making a local impact. The Urban Alliance provides students in this area with opportunities they may not have had access to otherwise. After they complete their 10-month job placement, the world is their oyster. Fashion With An Impact was an inspiring event that brought together three different organizations that can and will make a difference in the lives of these students.


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